Fab News has published an article outlining the results of our latest campaign with YesMore Wine Marketing Agency for Ridgeview and it looks very good!
• Overall, 1.8m impressions of the ad were served, with 800k people reached in the South East and across the UK.
• Sales directly from the ads alone drove a 323% increase in online sales – and that’s just those we could directly track. We also know that during the period of our campaign, sales in Waitrose were up 42% on the same promotional period in the prior year.
• The ads and competition also grew Ridgeview’s email list by 37%.
• A new campaign in February involved re-running the ‘engagement’ video creative around Valentine’s day – this grew the overall database by another 35%.
• Overall YesMore Agency’s campaign with new content and a smart paid social approach grew the email database by an impressive 85% from both campaigns.
Read more about it here: